Explore analytics and attribution services. Find a focused scope, then connect it with the rest of your marketing.
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Analytics and Attribution
AI content operations is the production layer built around generative models — the brand-voice codex, versioned prompt library, RAG knowledge base, editorial QA gates, and content attribution that let you scale output without quality or measurability collapsing. WeProms stands it up as a measurable system wired into GA4, BigQuery, and your CMS.
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We build custom AI agents that take over repetitive marketing work — pulling performance data from GA4 and ad platforms, drafting reports, triaging leads, and flagging anomalies — so your team operates on the decisions instead of the data wrangling. Each agent is wired into your real stack, guarded against hallucination, and shipped with an evaluation set that catches drift before it reaches production.
Explore the detailAnalytics and Attribution
AI sales agents that qualify inbound leads, answer buyer questions in real time, and book meetings straight into your CRM, with every conversation tagged and tied back to revenue in GA4. We scope the playbook, wire the agent into HubSpot or Salesforce, and harden it so it hands off cleanly to a human rep the moment the stakes rise.
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An AI search monitoring dashboard that tracks how often ChatGPT, Perplexity, Google AI Overviews, Gemini, Copilot and Claude cite your brand, what they say about you, and where competitors are winning the answer — rebuilt into one Looker Studio or Power BI view you can actually act on.
Explore the detailAnalytics and Attribution
Identify the companies already researching your category, score their buying intent, and route in-market demand straight to sales.
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Connect call and offline conversions to ad platforms for more accurate optimization and attribution.
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We retrain the chatbot you already run — rebuilding the intent layer, rewriting the conversation flows that loop and dead-end, and wiring chat events into GA4 and your CRM so containment and assisted conversions stop being a guess.
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Cross-channel competitive intelligence that benchmarks your share of voice across paid search, organic, social, marketplaces, and AI answers against your key competitors.
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Implement consent mode and privacy-safe tracking without losing critical marketing data.
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Server-side tracking that sends conversion events from your own server to Meta, Google Ads, and GA4, rebuilding the signal that ad blockers, iOS ATT, and Safari ITP strip from browser pixels. We build it through one GTM Server-Side container so your ad platforms optimize on real conversion data instead of ghosted traffic.
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A structured data layer on your website that captures every event, user property, and transaction once, then routes that same data into GA4, Google Ads, Meta, and server-side tagging — so every platform reports the same conversions and revenue.
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We audit the customer data your business already collects, design the consented capture and identity systems that grow it, and activate it across ad platforms, email, and CRM so targeting and measurement hold up as rented signals fade.
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Configure GA4 events, conversions, audiences, and ecommerce tracking for actionable insights.
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We configure, audit, and clean up Google Tag Manager containers — building the data layer, triggers, and tags that feed GA4, Google Ads, Meta, and your other measurement tools without a developer release for every change.
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Geo holdouts and conversion lift tests that prove true causal ROAS and stop you funding channels that do not actually work.
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Influencer campaign measurement that issues trackable codes and links per creator, captures COD and WhatsApp orders, and reports creator-level cost, revenue and ROAS in one dashboard.
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Custom Looker Studio dashboards built by our Lahore analytics team, blending GA4, Google Ads, Meta Ads and CRM data into one live report with blended ROAS, calculated fields, scheduled refresh and a written data dictionary. It replaces the weekly export-and-paste cycle with a single source of truth your finance, marketing and leadership teams can actually trust.
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Create dashboards that combine ads, analytics, and CRM data in one decision view.
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Build attribution models that show which channels and campaigns drive real revenue.
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We build PKR-denominated marketing budgets as working decision models, with zero-based channel allocation and cut, hold, scale, and reallocate scenarios, so Pakistani businesses know what to spend, where, and why.
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Unify ad, CRM, and ecommerce data into BigQuery or Snowflake with clean ELT pipelines and one source of truth.
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Build a triangulated measurement system that reconciles platform, attribution, MMM, and incrementality numbers into one trusted decision framework.
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Cookieless top-down measurement that quantifies each channel's true contribution and reallocates budget using econometrics.
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Automated dashboards and scheduled reports that pull ad spend, attribution, and revenue data from GA4, Meta Ads, and your CRM into one live view — so no one rebuilds the Monday spreadsheet again.
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Build the CAC, LTV, and payback model your CFO needs to greenlight marketing budget, calibrated for Pakistani COD, RTO, and PKR economics.
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Churn prediction, CLV modeling, and propensity scoring that turn historical data into forward-looking marketing decisions.
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A versioned prompt library, brand-voice system prompts, and an evaluation loop that turn your marketing team's scattered AI usage into a managed production system grounded in your GA4 and CRM data.
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We build and host a server-side Google Tag Manager container on a first-party subdomain so your events survive ad blockers, ITP cookie limits, and consent opt-outs, then route them cleanly to GA4, Google Ads Enhanced Conversions, and Meta CAPI.
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Deploy reliable server-side tracking for accurate conversion data across ad platforms.
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Implement and quality-check tags and event tracking to keep data reliable across tools.
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