Recently, we worked with a digital printing and packaging business based in Lahore, Pakistan. The company specializes in custom packaging solutions for a diverse clientele, including e-commerce stores, food brands, and retail businesses. Their goal was to increase inquiries for their services and secure larger contracts with corporate clients. However, despite their strong offline reputation, […]
Pay-Per-Click Advertising (PPC)
Lahore
Pakistan
The business had a basic website but ranked poorly on search engines for key industry terms like “custom packaging Lahore” and “digital printing services Pakistan.”
Their social media pages had minimal interaction, which hindered their ability to connect with potential clients or showcase their portfolio.
Previous ad campaigns on Google and social media platforms lacked targeting and did not deliver meaningful results, resulting in a low return on investment (ROI).
Competing against well-established players in Lahore’s digital printing market required innovative strategies and hyperlocal targeting.
Achieved a top-3 ranking for key search terms like “custom packaging Lahore” within three months.
Generated a 40% increase in online inquiries within the first quarter.
Boosted social media engagement by 75% and gained 1,500 new followers in three months.
Reduced cost per lead by 30%, resulting in a more efficient use of the ad budget.
SEO ensures your printing and packaging business ranks high on search engines, making it easier for clients to find your services online.
Social media marketing helps showcase your portfolio, engage with customers, and attract new leads through targeted campaigns.
PPC advertising delivers instant traffic, allowing your digital printing business to connect with potential clients immediately.
Yes, local SEO ensures your business in Lahore appears in local searches, attracting nearby clients looking for your services.
Content like client testimonials, success stories, and behind-the-scenes processes perform well for printing and packaging businesses.
Retargeting campaigns focus on website visitors who didn’t convert, helping digital printing businesses re-engage potential clients.
Tools like Google Analytics, SEMrush, and Ahrefs are vital for tracking and improving SEO performance for your printing business.
Analytics provide insights into what’s working in your SEO, PPC, and social media campaigns, ensuring better decision-making.
The ROI of PPC can be substantial if campaigns are well-targeted, reducing cost per lead and increasing inquiries for your packaging business.
You can typically see results from SEO, PPC, and social media marketing within 2-3 months, depending on your strategy.
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